The luxury car brands know that competition to sell vehicles is very hard and to maximize sales have to contrive so that customers value their vehicles over other brands. This has been developed several techniques.
One of them, It is to offer a package driving with expert drivers and pit crews at your disposal to get the most juice to the machine and gain confidence in their management. It's a great idea, that surely is well paid in the price of supercar that customer can opt.
Also, these customers do not often skimp on expenses, since only the vehicle involves many thousands of €, and even sometimes even exceed one million €. It is a way to feel special, which the human being likes to, and especially pampered, that surely it will sell more cars. It's more, more and more brands are added to it.
In today's video we show the “Drive Day” for owners of Aston Martin Vulcan held at the Circuit of the Americas (Austin, United States). A spectacular circuit and very well chosen by the English brand to delight your customers.
Adrián Osés, Locos Engine.